Knowledge base

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Knowledge base

Ad Optimizer

Ad Optimizer

Everything to know about our Ad Optimizer

Introduction

Basics: Before you get started with Ad Optimizer

Basics: How the Ad Optimizer works

Basics: How many products should I advertise?

Basics: How does the metoda Ad Optimizer optimize bids?

Basics: How to link your metoda account to Amazon Advertising API (Vendor, Seller or Agency Plan)

Ineligible Products for advertising on Amazon

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Account management

Account management: How to change your password

How can I share my workspace with other colleagues?

Account Management: Subscriptions, Billing details & Payment method

Account Management: Closing your Account & Remove Data from your account

Portfolios & Budgets

Portfolio Management: How to create and edit portfolios in Ad Optimizer

Portfolio Management: How to create and edit budget periods in Ad Optimizer

Portfolio Management: Overspending/Underspending portfolio

Campaigns

Campaign Types: Overview & Workflows

Campaign Creation: Which TACoS should I set for my campaigns?

Campaign Creation: How to create Sponsored Products (SP) in Ad Optimizer

Campaign Creation: How to create Sponsored Brands (SBs) in Ad Optimizer

Campaign Creation: How to create Store Spotlight Sponsored Brands in Ad Optimizer

Campaign Creation: How to create Sponsored Brands (Video)

Campaign Creation: How to create Sponsored Display (SDs) in Ad Optimizer

Campaign Creation: How to create Sponsored Display Video (SDs)

Campaign Status: Why does a campaign have the status "pending"?

Campaign Management: How to filter active campaigns?

Campaign Management: How to update campaigns in Ad Optimizer

Campaign Management: How to adjust the Target ACoS (TACoS) of a campaign?

Campaign Management: How to transfer campaigns to another portfolio in Ad Optimizer

Campaign Management: How to pause or remove campaigns

Campaign Management: Advanced targeting options

Campaign Changes: Changelog Page

Budget Management: Smart Bids

Campaign Management: How to export keywords from a keyword targeting campaign

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Entities

Entity Management: Removing entities

Performance Tracking

Performance Tracking: How to deal with performance issues

Reports

Reports: Campaign Insights Report

Reports: Campaign Insights V2 Report

Reports: Product Insights Report - KPI Definitions and Use Cases

Reports: Product Insights Report - Drill into product-specific historical development

Reports: Search Term Insights Report

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